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Every search engine is starting to incorporate the use of local searches. With the growing popularity of smart phones, local searches have more than quadrupled in the past year alone. People want to find businesses and products that are around them and they turn to local search to get this accomplished. Google, Bing, Yellow Pages, Super Pages, and Yahoo are all taking part in local SEO for small business, but you won’t see any benefits unless you get your business listed in these popular search directories. Yahoo local search is one of the top local search directories, and you can’t afford not to have your business listed there.

How can your business benefit from a listing in Yahoo Local?

When consumers search for local products or services, they want as much information as they can find to help them decide if they should make a purchase. One of the most powerful deciding factors is customer reviews. Positive customer reviews can very easily help an indecisive consumer make up their mind on where they should be spending their money. Yahoo Local allows your customers to leave reviews about your business. This can very easily convince people to come walking through your door, but your business won’t get any of those benefits if it is not listed with Yahoo Local.

Yahoo Local sounds great, but my advertising budget is small.

Businesses can benefit from the power of Yahoo local searches without spending a dime. Getting your site listed is free. The only thing that it will cost is some of your time.

A good listing.

In order to get the most out of your free Yahoo local listing, you have to supply the consumer with as much information about your business as possible. Include your hours of operation, your products and services, a coupon, some current specials, your contact information, and most importantly, your business address. When you have your address listed, consumers can get detailed directions that will lead them  right to your door step. Then it is up to you to make the sale.

Yahoo local also provides detailed city guides, popular events maps and more. Your business could very easily become a part of all of this, but only if your business is listed with Yahoo Local.

If you need help on Orange County internet marketing to maximize your local business’ exposure using Social Bookmarking, call Bliss Drive today at (949) 229-3454.

Questions? Call us today!