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Local SEO · Case Study
Kitchen & Bath Remodeling

Bradco Kitchens: Breaking Into the Top of Local Search in a Competitive LA Market

Bradco Kitchens · Los Angeles, CA
November 2025 – July 2026 (8 months)
Bradco Kitchens went from near-invisible to a growing Map Pack presence across two competitive Los Angeles kitchen search terms in 8 months.
20 → 77%
Luxury kitchen design
Visibility across the LA grid
15%
From zero
First Map Pack appearances
2 of 2
Tracked keywords
Positive month-over-month trajectory

How to read this report

Visibility %

The percentage of the 169 map locations where this business appears in any Google Maps search result. Higher is better.

Map Pack / 3-Pack

Google shows a box of 3 local businesses at the top of results before organic links. Appearing here drives the most calls and clicks. Map Pack % shows what share of the grid earns that top-3 position.

13×13 Grid

Rankings are tracked at 169 specific geographic points across the service area — one every mile in every direction. Each colored dot on the grid shows the ranking at that exact location.

Top 3
Visible, not top 3
Not showing

The problem

Bradco Kitchens is a high-end kitchen design and cabinet maker serving the Los Angeles market. At campaign start, the business was competing in one of the most contested local search verticals in a major metro — luxury kitchen design and custom cabinet making in LA attract intense competition from established showrooms and design firms with deep local authority.

Starting visibility was just 20% on the core luxury design keyword and 34% on custom cabinet makers, with minimal Map Pack presence on both. The grid was predominantly red across the service area.

20%
Grid nearly all red
Starting visibility (luxury)
34%
Minimal Map Pack
Starting visibility (custom)
LA Metro
Highly competitive
Market

What we did

01

Full Google Business Profile rebuild with luxury kitchen and custom cabinet-specific categories, portfolio photo optimization, and service descriptions targeting high-intent buyers

02

Citation audit and buildout across 50+ directories including design-specific platforms (Houzz, Angi, HomeAdvisor, Yelp) and LA-area business directories

03

Mapped local ranking performance across a 13×13 grid and prioritized optimization in the areas furthest from Map Pack eligibility across the Los Angeles service area

04

Local authority link building from LA-area home design publications, community organizations, and complementary trade vendors

05

Service area landing page optimization with geo-targeted content reinforcing GBP signals across the metro

Business impact
Luxury kitchen design and custom cabinetry are high-ticket, high-intent searches. A homeowner searching "luxury kitchen design Los Angeles" is not browsing — they are ready to start a project. At 20% visibility and zero Map Pack presence, Bradco Kitchens was invisible to those buyers at the exact moment they were looking. At 77% visibility and a growing Map Pack foothold, the business is now visible to the majority of that audience.

In a vertical where a single project can be worth tens of thousands of dollars, even a modest increase in inbound inquiries from local search represents significant revenue potential. The Map Pack appearances that began in July — 15% coverage on the luxury design term, 12% on custom cabinets — represent the first customers who found Bradco Kitchens at the top of Google Maps without any prior knowledge of the brand. That number will continue to grow as the campaign expands the green core outward across the Los Angeles grid.

Local map ranking results

Example 1
Los Angeles, CA · Nov 2025 – Jul 2026 Standout result
Luxury Kitchen Design Los Angeles
Start
20%
End
77%
Gain
+57 pts
Map Pack
15% from 0%
Bliss Drive Luxury Kitchen Design Los Angeles Campaign Result

Bradco Kitchens — Luxury Kitchen Design Los Angeles — November 2025 (20% visibility, 0% Map Pack) → April 2026 (60%, 0%) → July 2026 (77%, 15% Map Pack). Green core now covers most of the grid.

Analysis

One of the hardest keyword types to rank for locally — premium intent, major metro, established competition. Starting from 20% visibility and zero Map Pack presence, the campaign delivered a 57-point visibility gain and the first Map Pack appearances (15%) by July. The trajectory is firmly upward, with the eastern and outer-ring points as the clear next targets.

Example 2
Los Angeles, CA · May – Jul 2026
Custom Kitchen Cabinet Makers in Los Angeles
Start
34%
End
53%
Gain
+19 pts
Map Pack
12% from 8%
Bliss Drive Custom Kitchen Cabinet Makers in Los Angeles Campaign Result

Bradco Kitchens — Custom Kitchen Cabinet Makers in Los Angeles — May 2026 (34%, 8% Map Pack) → June 2026 (50%, 14%) → July 2026 (53%, 12%). Green core building outward from center.

Analysis

A second competitive LA keyword tracked from a later start date. The campaign moved visibility from 34% to 53% with an established Map Pack foothold. The grid shows strong progress in the central core zones. The slight Map Pack fluctuation in July is consistent with normal algorithm behavior and was followed by overall upward growth in the visibility score.

Results summary

Keyword Start End Gain Map Pack
Luxury Kitchen Design LA 20% 77% +57 pts 15% Map Pack
Custom Kitchen Cabinet Makers 34% 53% +19 pts 12% Map Pack
What this means for the business
Luxury kitchen and custom cabinet work in LA is a high-ticket vertical where a single new client can be worth tens of thousands of dollars. Even at 15% Map Pack coverage, Bradco Kitchens is now visible in Google local results across a meaningful portion of their target area. Every new grid point that enters the Map Pack represents another neighborhood of potential high-value customers who will see Bradco Kitchens first.

How We Maintain These Results

Achieving strong Map Pack coverage is only half the job. Local rankings are dynamic — competitors optimize, Google updates its algorithm, and signals need to stay fresh. These are the ongoing workstreams that protect and continue to grow the results above:

GBP active management

Weekly posts, photo updates, and service descriptions keep the listing signaling relevance to Google. Inactive listings lose ground to competitors who post consistently.

Review pipeline

A steady flow of recent reviews is one of the strongest Map Pack trust signals. We monitor, respond to, and encourage reviews on an ongoing basis.

Citation monitoring

NAP consistency can drift as directories update their data. We monitor and correct any inconsistencies that appear across the citation network.

Ranking velocity tracking

Monthly grid snapshots track whether each keyword is holding, gaining, or showing early signs of slippage so we can respond before rankings drop.

Opportunity expansion

As the green core saturates, we shift optimization focus to the next ring of grid points. Progress compounds: each new zone captured becomes the foundation for the next.

The long game
Local SEO compounds. The rankings documented in this case study are not a one-time result that will hold on its own — they are the product of sustained, consistent optimization. The same methodology that built these numbers is what keeps them and grows them. That is why clients who stay with the campaign see results improve month over month, not just at launch.

Bradco Kitchens is proof the system works even in the toughest markets. See how the same local SEO strategy performed across seven different industries and markets in our comprehensive Local SEO Case Study.

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