What is Shopify SEO?
Search Engine Optimization (widely known as SEO) involves optimizing the content and structural design of your website. When performed properly, Shopify SEO enhances your site’s visibility on search engine result pages when someone searches for a particular keyword or phrase. The objective is to generate an attractive return on investment for your business caused by a higher number of qualified visitors to your web site.
BLISS DRIVE HAS THE SHOPIFY SEO STRATEGY YOU NEED
Is your Shopify business lacking the traffic and sales you need to make money? In order for your store to rake in those sales, you need a solid presence on the major search engines – and it doesn’t happen naturally. If you want to drive highly targeted traffic to your site, grow your customer base, and make more sales than ever before, you need a dedicated team that excels at digital marketing for Shopify. Whether you operate a large organizations or a small business, our Shopify SEO Services team is here to help you achieve results that make a difference.
• Higher Organic Search Rankings
• More Qualified Traffic
• Higher Conversion Rates
• An Enhanced User Experience
• Improved Brand Recognition
• Long-term, Large-scale Growth
Our team has experts who are trained specifically in Shopify, and they’re focused on helping deliver the traffic that converts into real sales. Given the specific niche of Shopify, it’s important to have a dependable team who understands not only your business and your audience, but how to get results!
CHALLENGES OF SEARCH ENGINE MARKETING ON SHOPIFY
Imagine running an eCommerce store where every day you’re busy dealing with order after order. Imagine having so many orders piling in, you have to hire more employees to handle the increase in sales. With our enterprise level SEO services at Bliss Drive, we can make that dream a reality.
As a Shopify business owner, you already understand the struggles preventing you from optimal growth. From insufficient traffic and drops in sales, to low customer retention, the problems can rack up quickly. That’s not to mention that you should be utilizing various marketing channels to stay up to speed with your competition. These are rather large hurdles to jump over and constantly maintain in an ever-changing marketplace. Here are some challenges you might be worried about regarding Shopify SEO, including some of the opportunities they create:
LONG WAIT FOR RESULTS
If you know anything about SEO, then you know that results don’t happen overnight. The key here is to work with a trusted team that can deliver proven results. Even though the results might take time, you’re still going to see continuous measurable growth, and you can rest assured that your patience will be well worth it.
Bliss Drive is a company that uses case studies, rigorous analysis of search data, and the latest SEO practices in order to give you the peace of mind you need.
UNIQUE, OPTIMIZED CONTENT FOR EVERY SINGLE PAGE
The best SEO-friendly websites are ones where every single page is optimized. But in the commerce world, you may have thousands of products, each with their own unique page – and that requires serious work. However, there are some tactics that can provide you with a workaround for this unique content issue. While you should always try to focus on unique content for every page, it’s not always necessary to spend 1000 hours to get the job done.
7-Step SEO Process
OUR 7-STEP SEO PROCESS FOR YOUR SHOPIFY WEBSITE
1. DISCOVER YOUR MISSION
Define company goals, conduct market research, and highlight opportunities
We do our homework to learn about your mission, competition, goals, and opportunities. We need to understand the direction you’re going with your Shopify website so that we can adapt, identify, and deliver the best solutions. After all, we’re partnering with you to ensure your growth and success.
2. STRATEGY AND PLANNING
Identify and solidify both short-term and long-term SEO targets
Our goal is to meet and exceed your goals. We like to lay out a very clear and concise plan that allows to see exactly what we envision. Based on our understanding of your business goals and culture, we discuss plans and possible strategies for the character, content, and structure required for your long-term needs.
Evaluate current data and performance – what gets measured, gets improved
We must determine and set milestones because these are the important markers that give us a direction and focus for progress. We’ll analyze the data from your site as well as the latest dental industry trends. We’ll compare and contrast the two, and then discuss which performance goals should serve as indicators of success for your Shopify business. With these benchmarks set in place, it’s easy to measure your growth as time goes on. You’ll see exactly how far you’ve come since day one because it’s all there – transparent, quantifiable, and ready for evaluation.
4. SITE OPTIMIZATION
Allow search engines to read and understand your website properly
SEO is not a “once and done” kind of endeavor. It’s a continual process of analyzation, recommendation, and implementation. We follow our industry, roll with the changes that search engines constantly make, and are keen on the latest trends. We monitor your competitors at regular intervals, we make changes as needed, and we always give our 100% to bring you the best service available anywhere. What’s more? We have integrity and take accountability.
5. CONTENT DEVELOPMENT
Create relevant, high-quality content that makes you an authority in your industry
Original and well-written content is crucial in helping your Shopify website rise to the top and become a real competitor. That’s why we check every page and article for errors, consistency, readability and also usefulness. What does your content say about you as a service? Does your content set you apart from the others? Are your articles compelling and newsworthy? Does anyone really care what your selling, and is your information and products actually useful to them? If it’s not, you’re wasting your time and your money. We ensure that your content creates interest and value at every turn.
6. LINK BUILDING
Utilize proper link building methods for improved rankings and more referral traffic
Link building is a daunting and complex process consisting of a variety of methods and practices. The purpose is to acquire links from sites who already have high rankings on search engines, so that their large volume of readers will be exposed to the links leading directly to your website. This facet of SEO also serves as an indicator of authority when observed by search engine robots who determine how and where your website should rank.
7. REVIEW & REPORTING
Monitor and deliver bi-weekly reporting of rankings, traffic, leads, and sales
Without regular reports, there’s no foolproof method for tracking performance and progress. While you might see and uptick in leads or a boost in traffic, it’s important to know where it’s coming from and why. Keeping extensive records of data and lending proper examination to that information is a key to continual expansion. It’s also important to us that you understand how and why this is all happening. We keep you looped in on the performance, report what’s working and what’s not, offer insights on the traffic trends for your site, and discuss adjustments that will further enhance our efforts. If your ready to take your Shopify site to the next level, contact Bliss Drive today. We’ll discuss a Shopify
SEO services strategy that will deliver long-term results for real, sustainable growth.
Addressing Your needs
TOP-NOTCH SOLUTIONS FROM BLISS DRIVE
How are you supposed to leap over these hurdles so you can become a competitor, grow your sales, and conquer your market? Simply pick up the phone and give Bliss Drive a call. Our SEO team understands eCommerce SEO services, and we can help your Shopify business rise to the top of the search results. After years of training and studying data and documenting consumer trends, we know the Shopify platform. We know not only how to get you noticed, but how to keep you there.
What About Waiting?
As we already mentioned, SEO does take time. But that time is well worth it, and to speed things up and get those sales pumping, we have a supplemental solution: pay-per-click (PPC) marketing. This involves placing paid search ads on google and other search engines where you’re sure to get more exposure and gain more clicks. So as you’re waiting for Google to understand our SEO services and efforts and push up your organic search results, PPC is the perfect complement to SEO and it works instantly.
ELEMENTS OF SUCCESSFUL SHOPIFY SEO
Bliss Drive is an expert SEO fim that pays very close attention to what’s happening in the SEO realm, and Shopify SEO Services is an important part of the SEO services we offer.. Since industry standards and best practices change by the day, we take the time to analyze what Google is thinking and doing, which allows us to make the best approach to your personalized goals. We use the latest tools, the best strategies, and a solid understanding of your customers – and your business model to create a campaign that works for you. No excuses.